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Derma Bella PROGRESSIVE Skin Care Website Redesign

bigshifter · June 25, 2019 ·

WEBSITE: www.dermabellaskincare.com

CHALLENGE

Derma Bella Skin Care’s website before their Big Shifter project

Derma Bella Progressive Skin Care is a skin care business in Sheridan, Wyoming. Their existing site was in place for a few years, but its look and feel was not representing their brand. Big Shifter helped re-launch the Derma Bella Skin Care Website with a fresh look and updated content.

APPROACH

Derma Bella Progressive Skin Care New Website Screenshot
Derma Bella Skin Care’s website after using Big Shifter Services

During a project discovery meeting with Lynn at Derma Bella, we crafted an approach to meet several business requirements that were identified such as a new design, updated narrative and content and optimizing SEO terminology to ensure each page was current with its keywords and configuration.

SOLUTION

Big Shifter carefully chose a Squarespace template, created a color palette based on Derma Bella’s branding and migrated and optimized content from the existing site. The updated imagery told Derma Bella’s story more accurately with more impactful photography.

SUMMARY

  • Updated website with a new template and a fresh look and feel
  • Updated all Search Engine keywords to match page content
  • Client training sessions

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