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Big Shifter’s Blog of random thoughts.


We’ve been around the block a bit when it comes to life, websites, cycling, and family. We hope we can share some of our successes failures and ideas that can help you find some inspiration.

Partnerships PHoto

A PARTNERSHIP WITH ALPHAGRAPHICS

January 8, 2020

Big Shifter partners with Alphagraphics to provide complete marketing solutions to our clients.

Continue Reading A PARTNERSHIP WITH ALPHAGRAPHICS

First Ride in Wyoming Photo

Why Wyoming?

February 12, 2018

Moving Big Shifter and my family to Wyoming has taken a leap of faith. Things have moved quickly through this process and we are extremely happy to be a part of this community.

Continue Reading Why Wyoming?

Donations Piggy Bank Photo

Strategies for Donations

April 21, 2017

Gathering donations for your nonprofit can be challenging. Using stories about your organization to educate and encourage people to give to your cause is vital. Giving is not just about donating, its about connecting and understanding what people are giving to and why they are giving.

Continue Reading Strategies for Donations

Client Education Photo

Educated Clients are Happier, Smarter and Sticky

February 28, 2017

Clients need to be included in the process of creating their website. Black box consulting where a project is delivered at the end of a timeline with no client input should not happen. But, it does and Big Shifter thinks that is not right. Our clients have rights and those rights include being educated.

Continue Reading Educated Clients are Happier, Smarter and Sticky

Picking a CMS Photo

You can pick your friends, you can pick your CMS, but you can’t pick your friend’s CMS.

January 10, 2017

Choosing a Web Content Management System should not be done lightly. It’s going to be with you for some time and you don’t want to be forced to switch sometime down the road. You may have experience in, and use a CMS that works wonderfully for you. But be careful before you recommend that system to someone else. Your pick may not be their solution.

Continue Reading You can pick your friends, you can pick your CMS, but you can’t pick your friend’s CMS.

Island Photograph

Why Discovery is Crucial to Project Success.

December 28, 2016

Discovery happens in every project, whether planned or not. Why not plan for it from the beginning to ensure that your project runs more smoothly and efficiently.

Continue Reading Why Discovery is Crucial to Project Success.

Photo of Colored Picture Frames

The Art of Website Taxonomy

December 12, 2016

Content Taxonomy is not an optional requirement for your website. You should be using ongoing techniques to continually categorize your content for later use, quicker access, and increased usability. Big Shifter trains its clients to use taxonomy as much as possible because we know that as a site grows, a good taxonomy becomes more important.

Continue Reading The Art of Website Taxonomy

Highway Bridge Photo

Are you a generalist? There is a place for you in this world.

December 5, 2016

Some of us don’t set out to be generalists in our careers. But in the web agency world, often times we find ourselves a knowledge generalist in many things that complement our core competencies. We should embrace the generalist that emerges during the maturing of a career.

Continue Reading Are you a generalist? There is a place for you in this world.

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A Sheridan, Wyoming Web Design Company

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